How AI is Transforming Work at Bright

Looking for a company that embraces cutting-edge technology? At Bright, we’re actively embedding AI throughout our organisation to create a better workplace and deliver exceptional value to customers.

Our AI Advantage

We use AI to eliminate mundane tasks, boost productivity, improve job satisfaction, and create innovative solutions for our customers. Here’s some examples of how AI shapes work at Bright:

Customer Support

Our teams use AI tools to generate ticket summaries, access relevant knowledge base articles, and provide customers with self-service options through an AI agent called Solve. These tools are directly increasing team productivity and boosting satisfaction for both employees and customers.

Smarter Communication in Customer Success

We’re trialling solutions in our Customer Success team, which provides AI-powered call transcription, automatic highlights and action items, and sentiment analysis—no more scrambling to take notes during important calls!

Sales & Marketing

Our teams leverage AI for content creation, sales coaching, and for call summaries. These tools help our staff work efficiently while maintaining quality.

Engineering

Our Developers use numerous solutions for intelligent code completion, debugging assistance, and automation of routine tasks like documentation and testing. These tools don’t just boost productivity—they help our engineers continually learn and improve their skills.

Innovation Focus

We’ve established our own dedicated AI team focussed on building natural language interfaces for our products and developing transparent AI features that build customer trust.

Responsible AI Use

While we enthusiastically embrace AI, we do so responsibly. We follow four key principles:

1. Human oversight is essential: AI assists rather than replaces human judgment

2. Data security comes first: We protect confidential information vigilantly

3. No adoption without testing: We robustly evaluate AI before we adopt it

4. Verification is necessary: We know AI isn’t perfect and validate all outputs

Join Our Journey

At Bright, you’ll work with innovative tools that make your job more rewarding and impactful. Whether you’re AI-curious or an advanced practitioner, there’s a place for you as we shape the future of work together.

This content may have been developed with the assistance of AI tools. Content is reviewed by a member of the Bright team before publication. Guidance on legislation can be obtained from your industry body.